Creative agency, Paradise is thrilled to announce the launch of its Halloween Activation, a captivating augmented reality (AR) experience powered by MATTER AR. This immersive and captivating activation will take place just outside the agency's office on Macklin Street, bringing a taste of Halloween adventure to the heart of the city.
Sandbox Maze experience:
Location: Paradise Agency Studio, 8 Macklin Street, London
Powered by MATTER AR
The Paradise Halloween Activation is designed to transport users into a world of immersive enchantment. Leveraging MATTER AR's cutting-edge technology, the event promises a frightfully delightful experience for all participants with plenty of easter eggs along the way.
What to Expect:
Interactivity: Members of the public are invited to scan the QR code displayed on the window with their smartphones. And once they’ve downloaded Matter AR and scanned the street around them the magic of Halloween will come to life, engulfing visitors in a world of virtual wonders.
Augmented Reality: All objects featured in the activation have been meticulously crafted using MATTER AR's intuitive app. The resulting visuals are nothing short of mesmerising. By using Matter AR’s AR creative mode it’s easy to make your unique virtual content. It integrates with the physical world and allows others to find the new realities.
Surprises: the Activation will showcase a diverse array of spooky, and sometimes comical, characters, taking attendees on a thrilling adventure through the lens of AR.
Immersive Entertainment: MATTER AR's technology ensures that participants are not mere spectators but active participants in the Halloween storyline. Users should expect to be engaged, surprised, and delighted as they immerse themselves in the world of the Halloween experience.
Luke Jekyll, Marketing Manager, Paradise
“The Paradise Agency team is excited to share this extraordinary Halloween experience with the local community. This activation serves as a testament to the agency's commitment to pushing the boundaries of creativity and technology to deliver memorable and unique experiences”
Paradise Agency and MATTER AR are confident that the activation will amaze anyone that happens to stumble upon the agency front doors. Visitors will have the chance to explore, engage, and immerse themselves in a world where AR meets Halloween magic.
Dan Cheetham, Founder, Hot Dark Matter
We are really excited by the ideas and enthusiasm that the brilliant Paradise crew have brought to the table with this unique, innovative and accessible spooky experience. We just love it when others get hold of our technology and do the unexpected! -
For more information and updates about the Paradise Halloween Activation, visit the Paradise website at www.paradise.london or follow us on social media @ParadiseAgency.