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The Lens is an industry insight series for the entertainment sector run by Paradise.

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The Lens series provides in-depth analysis and commentary on the latest trends and developments in the entertainment industry, with a marketing focus on films, television shows, music, FMCGs, and new technology.

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Paradise Talks.

Episode 6

In this episode of The secret to , we sit down with Kim Rowell, Managing Editor at ITN Productions, to explore her multifaceted role in the entertainment industry.

Episode 5

We’re bringing you the secret to engaging audiences around authentically sustainable festivals & events with Claire O'neill - A Greener Future & Chris Barrett - Access All Areas.

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Insights.

The rise of alcohol-free: How Millennials and Gen Z are slowly changing the industry

Young hearts, run (alcohol) free? They sure do. Millennials and Gen Z are drinking in a more mindful way, consuming much less than generations before, or not at all. Yet, this isn’t just a passing trend. How do we know for sure? Well, sales for no-alcohol beers and spirits are through the roof and show no signs of losing momentum.

Punchy.

Building a recognisable brand, in the age of zero attention span

With increasingly short attention spans, how can brands effectively capture, immerse and entertain their audiences

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A match made in music sync heaven?

How to build brilliant brands using the power of sync

Cinema.

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Stay in the spotlight with the latest trends across the entertainment industry!

The Gentlemen Gears Up for a High-Stakes Season 2: A Deeper Dive into Crime and Intrigue

Moonage Pictures and Netflix are thrilled to announce the return of The Gentlemen for a second season, where the stakes are set to rise in this gripping drama inspired by Guy Ritchie's iconic film. With Theo James and Kaya Scodelario reprising their roles as Eddie Horniman and Susie Glass, audiences can expect another eight episodes packed with the perfect blend of British aristocracy and underground crime.

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Liquid Death x Van Leeuwen: Fudge Sundae-Flavored Sparkling Water

In a bold and unexpected collaboration, Liquid Death and Van Leeuwen have joined forces to launch a Hot Fudge Sundae-flavored sparkling water. Known for their unconventional and often surprising flavors, both brands are pushing the boundaries of what consumers expect from their products.

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Oppenheimer Triumphs at BAFTAs 2024

Oppenheimer, the cinematic sensation of the year, dominated the BAFTA Awards 2024 by clinching seven prestigious honors, with the most coveted accolade for Best Film among them. Cillian Murphy, the stellar performer embodying J. Robert Oppenheimer, made history as the first Irish star to be crowned Best Actor, while Robert Downey Jr. earned the Supporting Actor accolade.

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